CARE Quick Overview

The CARE Program was founded in Rochester, New York in 2002 and now has a presence in all 50 states and the District of Columbia.  The American media has dubbed this Program a “scared straight” credit program for students.  CARE is a free financial literacy initiative that makes experienced members of the Bankruptcy Community available to teach the importance of financial education.  CARE's primary target is high school seniors and college freshmen who are most at risk because, as hungry consumers, they are aggressively marketed by the credit card industry at a time when they carry a very low Financial I.Q.